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Nutrikid

Nutrikid

Nutrikid, a project run by Nestlé Italy, teaches children the principles of nutrition.

  • 29 July 2009
  • Italy
  • 00:04:54
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Nestlé Italia, in co-operation with the Nutrition Foundation of Italy and Giunti Progetti Educativi, has developed the educational kit  “I nutrikid e i segreti degli alimenti” (Nutrikids and the secrets of food): a nutrition educational project aimed at elementary school children between 9 and 10.

The main characters are the Nutrikids, children of the same age and with the same hobbies and interests as the young target audience, who take the children on an educational journey to show them the basics of a proper healthy lifestyle: a balanced diet and regular physical activity. They explain how to recognise the seven food groups that make up the food pyramid, their different functions and benefits and how often they need to be eaten.

The aim of the kit – which includes a DVD with an animated film, an interactive notebook and a teacher’s guide – focuses on explaining in a fun way to students, teachers and families the rules to follow for growing up healthy.