Nestlé’s core business strategy is Nutrition, Health and Wellness - offering products of superior value to those of our competitors, which improves both consumer wellbeing and Nestlé sales results.
Safe, nutritious food can have a significant impact on chronic diseases. Nestlé has truly understood this dynamic and is delivering genuine shared value through its products in society.
Julio Frenk, former Secretary of Health of Mexico
By responding to consumers’ changing needs, integrating further into society and communicating clearly, our brands and customer loyalty are strengthened, bringing long-term enhanced growth, market share and profitability. Increasing numbers of consumers get access to safe, high-quality, nutritious food products. They also gain a greater knowledge of health issues, as well as a better understanding of how they and their families can use Nestlé products for a safe, healthy and enjoyable diet.
"As an increasing number of societies begin to move out of poverty, it’s quite likely that over a period of years, the disease profile changes from infectious diseases as the main cause of death, especially among children, to an emphasis on chronic, mostly non-infectious, diseases, which primarily affect adults and the elderly. Safe, nutritious food, especially if it is fortified with key micronutrients that are present in the average diet in insufficient amounts, can have a significant impact on chronic diseases, precisely because there is a huge incentive for enlightened manufacturers to contribute to public health at the same time as they are growing their penetration. From my experience in Mexico, I believe that Nestlé has truly understood this dynamic and is delivering genuine shared value through its products in that society."
Julio Frenk, former Secretary of Health of Mexico