What is your response to the Save the Children report 'Superfood for Babies' and petition?


We commend Save the Children UK for taking the initiative to produce this report on overcoming the multiple barriers to breastfeeding.

Like Save the Children, we believe that breastfeeding is the best start a baby can have in life. We actively promote the practice and support the World Health Organization (WHO) recommendation of six months exclusive breastfeeding.

We agree that there is still work to be done to improve infant feeding practices and promote breastfeeding around the world and we are committed to working constructively with all stakeholders, including Save the Children, to improve the health and nutrition of mothers and their infants.

We are reviewing the allegations mentioned in the report concerning Nestlé’s breast-milk substitutes marketing activities in Pakistan and China, after Save the Children UK shared the reports of the surveys they commissioned with us on 11th April. All allegations will be investigated as far as the information provided by Save the Children UK allows it. We will take appropriate action if violations are found.

We stand ready to review the findings with Save the Children UK and hope that this can set the base for constructive collaboration in order to ensure that families can make informed decisions regarding the nutrition of their children.

More on our position: Nestlé on Save the Children UK report 'Superfood for Babies' and petition (pdf, 84 Kb)

 More on our infant food marketing policies: Responsible infant food marketing

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