Media event: Nestlé establishes a new hub for innovation in beverages in Singapore

   
Nestlé today announced that it is establishing a new regional hub for innovation in beverages.

In response to this growing demand for coffee mixes, Nestlé has created a new hub for innovation in beverages in Singapore to serve the Asia Pacific Region.

This new regional hub, which is a team of technical specialists, will be located at the company’s R&D Centre in Singapore, pictured above. Its mission will be to accelerate renovation and innovation in beverages and develop new product concepts based on local tastes and preferences for both local and wider geographical roll out. The new hub will be fully functional at the beginning of 2011.