Feb 17, 2015

Nestlé USA to remove all artificial colours and flavours from chocolate

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Nestlé USA has announced that it will eliminate all artificial colours and flavours from its chocolates by the end of 2015 in the US, in response to consumer preference for natural ingredients.

This follows similar moves by Nestlé in other parts of the world and will cover more than 250 products in the US, including its ButterfingerCrunch and Baby Ruth chocolate bars.

For more information, please read the Nestlé USA press release and coverage by CNN and BBC on the story.