Nestlé supports interactive Red Cross TEDx event

Nov 25, 2011
TEDx RC² logo
WORLD CHANGING IDEAS: TED events feature small groups of inspiring speakers.

Nestlé is supporting the first-ever interactive global event by the International Federation of the Red Cross and Red Crescent Societies (IFRC).

The Technology Entertainment and Design (TED) events feature a small group of speakers who present potentially ‘world changing’ ideas.

Co-hosted by the International Committee of the Red Cross (ICRC), the TEDx RC² event in Geneva, Switzerland, will discuss some of the world's toughest humanitarian challenges such as natural disasters and the impact of war.

Nestlé is one of 12 sponsors of the event which will be webcast in Arabic, French, English and Spanish on Sunday, November 27, from 16h00 until 18h00 CET.

Speakers including Norwegian Foreign Minister Jonas Gahr Støre will provide presentations on the theme "Multiplying the power of humanity".

Around 500 invitees are expected to attend.

Rural communities

As part of Nestlé’s Creating Shared Value activities, last year the company signed a new partnership with the IFRC renewing their collaboration for the next three years.

The renewed partnership focuses on helping rural communities in Côte d’Ivoire.

It seeks to improve health and hygiene among schoolchildren, teachers and communities in the country through its water and sanitation programme.

It is providing access to clean drinking water and sanitation, as well as offering training and community programmes.

Food security

The partnership is also focusing on the area of food security.

It is developing tools and technical support using Nestlé’s expertise.

The partnership is also organising workshops and improving external advocacy on food security issues.

In addition, Nestlé’s sponsors and supports of the production of the IFRC’s annual World Disasters Report.

Nestlé and the IFRC

Women using a water pump in Côte d’Ivoire CLEAN WATER: Nestlé and the IFRC help rural communities in Côte d’Ivoire.

The Nestlé and IFRC collaboration was first signed and formally established in 2002.

As part of the partnership Nestlé was the Nestlé was the founding corporate sponsor of the Africa Health Initiative.

The partnership was then extended for another four years in 2006.

Nestlé supported projects relating to the International Federation’s Global Water and Sanitation Initiative (GWSI).

IFRC

IFRC is the world's largest humanitarian network with nearly 100 million members, volunteers and supporters in 187 National Societies covering nearly every country in the world.

ICRC

The ICRC works worldwide to provide humanitarian help for people affected by conflict and armed violence and to promote the laws that protect victims of war.

TED

TED is a non-profit organisation devoted to ‘Ideas Worth Spreading’.

First launched 26 years ago as a four-day conference in the United States, TED has grown to support world-changing ideas with multiple initiatives.

At TED, the world's leading thinkers are asked to present in 18 minutes or less. Talks are then made available, free, at TED.com.

TEDx

TEDx events are local, self-organised events where ‘x’ equals an independently organised TED event.

Related information:
TEDx RC² website
IFRC website
ICRC website

More stories about Nestlé and the IFRC:
Nestlé and the IFRC sign a new partnership renewing their collaboration
Water and sanitation IFRC partnership, Côte d’Ivoire
Water and sanitation programme with the IFRC, Mozambique