Getting active and acquiring healthy eating habits can help children achieve and maintain a healthy body weight. We’re working hard to do all we can to promote healthier lifestyles and diets for kids.
NUTRITION EDUCATION: Twins Keyla and Kysha take part in Nestlé's Healthy Kids Programme in Ecuador
The objective of the Nestlé Healthy Kids Global Programme is to raise nutrition and health knowledge and promote physical activity among school-age children around the world.
Healthy Kids programmes are based on multi-partnership approaches: we work with more than 250 partners worldwide, including national and local governments, NGOs, nutrition health institutes and sport federations.
We recently signed two new global partnerships with the EPODE International Network and the International Association of Athletics Federation to support the development of the programme.
By the end of 2012, there were 68 programmes running in 64 countries, including pilots in Bulgaria, Democratic Republic of Congo, Kenya, Turkey, Vietnam and Zimbabwe. Together, these programmes have reached an estimated 5.4 million kids in 2012 only.
More facts and figures
The key to the programme’s success is the quality of the expert teams who develop the educational materials and curricula to meet the specific needs of local communities.
Recently we have developed stricter participation criteria because we know the programmes work best when children take part regularly.
We’ve also improved the way we evaluate their impact and will focus on ensuring that the programmes positively highlight nutrition and health knowledge, attitude and behaviour of the children.
KIDS' ATHLETICS: Promoting physical activity in schools through the International Association of Athletics Federation Kids' Athletics programme
- Assessment of community needs
- Focus on nutrition education and physical activity for school-age children
- Expert implementing partners
- Intensity of the programme to ensure impact
- Corporate programmes, therefore unrelated to product brands and marketing
- Programme monitoring and evaluation
We are committed to further expand the Nestlé Healthy Kids Global Programme to reach 80 countries by 2015.