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Smarties

Smarties roll pack

The delicious nibble everyone loves! Colourful coated chocolate confectionery in a variety of individual, multi-pack or special occasion formats. A long-time favourite in many countries including the UK, Germany, Australia, South Africa and Canada. Initially named 'Chocolate Beans', the Smarties brand has held a special place in people's hearts since 1937.

Continuous product improvements, including a shift to no artificial colours or flavours, ensure that Smarties brand remains a popular choice for kids and adults alike.

Good to know

Learn how Nestlé’s long-term commitment to The Cocoa Plan is helping improve the quality of life for cocoa farmers and their communities.