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Love is in the details

You love your cat with all your heart. And at Fancy Feast, we love helping you serve up gourmet food that makes them purr with delight.

There's a reason Fancy Feast is the world's leading gourmet cat food brand. We create unique taste experiences over and over. Your cat can enjoy real seafood, poultry, and beef. A hint of aged cheddar. A touch of milk. Fancy Feast knows what cats crave.

With more than 100 irresistible recipes - from smooth paté and tender bites to rich gravy and delicate broths - there's a recipe to please every feline palate.

cat
Man feeding cat

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The story of Fancy Feast

1982
1984
1987
1995
1999
2012
2014
2020
Today
fancy-feast-history-1982
1982

A new way to indulge your cat

The Purina Fancy Feast concept launched in 1982 for a growing number of cat owners who wanted to pamper their cats. A first-of-its-kind offering: an indulgent, gourmet single serve 3.0 oz. can.
fancy-feast-history-1984
1984

Get in the feastivities spirit

The Fancy Feast brand begins issuing an annual holiday ornament in the U.S. and Canada. The ornament soon becomes a popular holiday tradition. In 2020, Fancy Feast would build on the holiday celebrations with the release of its first Advent Calendar.
Map of Japan
1987

Mon Petit in Japan

The Mon Petit brand officially launches in Japan, its first market in Asia.
fancy-feast-history-1995
1995

Distinctly European

Fancy Feast launched in Europe under the Gourmet brand and it resonated strongly with European cat owners. 
fancy-feast-history-1999
1999

Continued innovation

As Fancy Feast continues to innovate with new products experiences, the brand is now selling over 40 different varieties. Introducing Fancy Feast Elegant Medleys launched in 2006 is inspired by recipes from around the world.
Latin America map
2012

Latin America

Fancy Feast was rolled out across Latin America. Given the huge success seen in U.S. and Europe. 
Fancy Feast product
2014

Fancy Feast Broths

Fancy Feast Broths is introduced featuring tender bites of real meat and fish, paired with real and recognizable ingredients like carrots, potatoes, spinach, and other vegetables all crafted without by-products or fillers. Fancy Feast Appetizers would become the first line of meal compliments for cats in 2009.
fancy feast calendar
2020

First Advent Calendar

Fancy Feast would build on the holiday celebrations with the release of its first Advent Calendar.
Fancy Feast products
Today

Love served daily

Today, Fancy Feast is the #1 gourmet cat food brand in the world helping you find ways to delight your cat.

 

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