The story of our iconic logo
Henri Nestlé’s original Nestlé trademark was based on his family's coat of arms, which featured a single bird on a nest. In time, Nestlé added three young birds being fed by a mother, to help create a link between his name and the products he’d created.
Since it was trademarked in 1868, the Nestlé logo has gone through many changes. However, the iconic nest still sits on Nestlé brands worldwide.
See how our logo has evolved over the years.