Smarties are the famous coated chocolate confectionery packed with SMART ideas for a more colorful world. They're all about color and imagination.
A long-time favorite in countries including the UK, Germany, Australia, South Africa and Canada, Smarties have held a special place in people's hearts since 1937.
We're continuing to make these delicious treats in a way that helps protect our world, and the joy of Smarties, for future generations. That means sustainably sourced cocoa and recyclable paper packaging – and no artificial colors or flavors.
SMART ideas for a more colorful future
Smarties cocoa is Rainforest Alliance Certified, and sustainably sourced through the Nestlé Cocoa Plan. This means our chocolate tastes great, and it helps build a brighter future for cocoa farmers and their families.
Since 2009, Nestlé Cocoa Plan has built 49 schools and supported more than 44,000 children's education in Côte d'Ivoire.
We've also switched our full Smarties range to highly recyclable paper packaging - a first for a global confectionary brand. You can pop every Smarties wrapper straight into the paper bin and be a recycling hero. It's just one of our SMART initiatives, which also include removing artificial colors and adding portion guidance on every pack.
Find your Smarties
Explore the range
Bring some Smarties fun into your life. Smooth milk chocolate covered in colorful crisp sugar shells - what's your favorite color?
Share the delicious colorful fun of Smarties Buttons. Yummy smooth milk chocolate buttons filled with colorful mini milk chocolate Smarties.
Bring some color to your get-togethers with friends and family by sharing Smarties. Each bag contains everyone's favorite colors.
Yummily smooth milk chocolate Smarties in a delightful chocolate bar - a fun and colorful treat. Available in milk, white, and orange chocolate.
Shake up your Christmas with Smarties Milk Chocolate Christmas Penguin. Choose from four fun colors, all shaped like Smarties and filled with Mini Smarties
Looking for product information?
Find product information, nutrition information and purchase locations on your local Smarties website: