The world's favorite break
The perfect balance of chocolate and wafer, there's a reason KitKat is enjoyed in more than 80 countries. The iconic brand is an international symbol for hitting the pause button on life - to enjoy a well-earned break.
From classic fingers to chunky, original to peanut butter, there is a KitKat for everyone.
In Japan alone, flavors include wasabi and sake - while the gift of a KitKat is customary for students sitting their exams. The country's KitKat Chocolatory even lets you design your own dream KitKat.
KitKat is the first global chocolate brand to use 100% sustainably sourced cocoa through the Nestlé Cocoa Plan and Rainforest Alliance certified. Meaning there's no reason not to pause… and enjoy a break.
Breaks for Good
KitKat is using sustainably sourced cocoa through the Nestlé Cocoa Plan that is either certified Rainforest Alliance or verified Nestlé Cocoa Plan (in Latin America for example)
Enjoy a better break
Since 2023, part of the KitKat products, produced in Europe, are made with cocoa liquor coming from the farming families engaged in the Income Accelerator Program. This program incentivizes and enables cocoa-farming families to engage in practices in four areas:
- School enrolment
- Good agricultural practices
- Agroforestry activities
- Diversified incomes
Our aim is to reach 160 000 cocoa-farming families in our supply chain by 2030.
Find your perfect break
Explore the KitKat range
4 FINGER KITKAT - INCOME ACCELERATOR PROGRAM
Enjoy the iconic flavour of smooth milk chocolate and crispy wafer, as we continue to help improve the lives of cocoa-farming families through our Income Accelerator Program.
4 Finger KitKat
Break off a delicious finger and savor the iconic flavor of smooth milk chocolate and crispy wafer. Your favorite break, only with more to enjoy.
2 Finger KitKat
The perfect ratio of crispy wafer and milk chocolate, a KitKat two-finger bar brightens any lunchbox or afternoon tea break.
KitKat Chunky
Treat yourself to a chunkier break. Delicious crispy wafer and a layer of smooth, milk chocolate - perfect for a break with more bite.
KitKat Pops
Say hello to the newest KitKat. These delicious balls of chocolate and wafer yumminess are great for sharing with family and friends.
Seasonal KitKat
Enjoy a festive break with KitKat Santa or Easter Bunny – a rich chocolatey center with crunchy wafer pieces.
Vegan KitKat
Crispy KitKat wafers coated in smooth chocolate, but this time certified by the Vegan Society.
KitKat Tablets
Same iconic KitKat with more fingers and a variety of indulgent textures and flavors. Perfect when you next want to share a break with friends and family.
Looking for product information?
Find product information, nutrition information and purchase locations on your local KitKat website:
KitKat story
1935
The original
KitKat was first launched in the UK with the name 'Chocolate Crisp' - even back then it had the famous four fingers.
1937
Hello KitKat
The now iconic name and brand logo of KitKat first graced our packaging.
1944
The first variation
During the Second World War, KitKats were made using dark chocolate, and the packaging was blue rather than our iconic red.
1958
Birth of the break
The famous 'Have a break, have a KitKat' strapline was first used. It's been with us ever since.
1960
Half the size, all the taste
Now a classic, the first two-finger KitKat is launched.
1999
Introducing KitKat Chunky
The original Chunky is introduced and becomes an instant favorite.
2007
KitKat ice cream
The first KitKat ice cream is launched, providing a perfect break for a sunny day.
2014
Create your own KitKat
The first KitKat Chocolatory is launched in Japan - allowing fans to design their own flavor of KitKat for the ultimate personalized break. Our Australian Chocolatory wasn't far behind.
2016
100% sustainably sourced cocoa
KitKat becomes the first global chocolate brand to use 100% sustainably sourced cocoa.
2018
The Ruby
The KitKat Ruby Chocolate is launched.
2019
A seasonal break
KitKat Christmas breaks are launched, along with KitKat Cacao Fruit.
2021
Deliciously plant-based
The perfect balance of crispy wafer and smooth chocolate, now certified by the Vegan Society.
2024
Enjoy a better break
Your KitKat is helping cocoa-farming families build a better life for themselves and future generations, through our Income Accelerator Program.
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