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We make breakfast better.
Our extensive range of delicious and nutritious whole-grain cereals are loved by generations of families around the world.
Start your day with Nestlé Breakfast Cereals!

Our purpose: to make breakfast better, everyday

At Nestlé Breakfast Cereals, we're dedicated to creating delicious, nutritious cereal options for breakfast. That means a continuous commitment to improving our most loved recipes and finding new favorites. Our tasty cereals have whole grain as no. 1 ingredient*, and are packed with essential nutrients.

We know our consumers have different palates and preferences, that’s why we offer a wide range of breakfast cereals with different tastes, shapes, textures and levels of sweetness, for you to choose.

Nestlé Breakfast Cereals are made by Cereal Partners Worldwide (CPW), a joint venture between Nestlé and General Mills founded in 1990. We make more than 100 different cereals - giving everybody an option for a delicious, convenient, and nutritious breakfast. Whether you’re looking to start the day with a chocolatey taste like Nesquik Cereal or a bowl of plain flakes like Fitness, we have the breakfast cereal for you.

* 91% of our cereal products and 99% of our cereal products aimed at kids and teens have whole grains as the number one ingredient (2022).

Mother and son having breakfast
Family having breakfast
Family having breakfast
Family having breakfast
Father and son having breakfast
wheat field