The world's favorite break
The perfect balance of chocolate and wafer, there's a reason KitKat is enjoyed in more than 80 countries. The iconic brand is an international symbol for hitting the pause button on life - to enjoy a well-earned break.
From classic fingers to chunky, original to peanut butter, there is a KitKat for everyone.
In Japan alone, flavors include wasabi and sake - while the gift of a KitKat is customary for students sitting their exams. The country's KitKat Chocolatory even lets you design your own dream KitKat.
KitKat is the first global chocolate brand to source 100% of its cocoa through the Nestlé Cocoa Plan. Meaning there's no reason not to pause… and enjoy a break.
Breaks for Good
KitKat is sourcing its cocoa through the Nestlé Cocoa Plan that is either certified Rainforest Alliance or verified Nestlé Cocoa Plan (in Latin America for example).
Enjoy a better break
Since 2023, part of the KitKat products, produced in Europe, are made with cocoa liquor coming from the farming families engaged in the Nestlé income accelerator program.
This program is centered on cocoa-farming families and aims to help close the living income gap and reduce child labor risks by encouraging change, rewarding practices through a mix of cash incentives and training programs.
Since launching the Nestlé income accelerator in 2022, we have been extending our reach, with an initial ambition of supporting approximately 160 000 cocoa-farming families by 2030. To date, about 45 000 families are participating. We will continue to expand our engagement while adapting our approach, including revisiting this initial ambition, as the TogetherCocoa Foundation scales. Going forward, we expect to broaden our reach both through our direct supply chain and the development of the Foundation.
Discover more on our cocoa programs
Find your perfect break
Explore the KitKat range
4 Finger KitKat
Break off a delicious finger and savor the iconic flavor of smooth milk chocolate and crispy wafer. Your favorite break, only with more to enjoy.
2 Finger KitKat
The perfect ratio of crispy wafer and milk chocolate, a KitKat two-finger bar brightens any lunchbox or afternoon tea break.
KitKat Chunky
Treat yourself to a chunkier break. Delicious crispy wafer and a layer of smooth, milk chocolate - perfect for a break with more bite.
KitKat Pops
Say hello to the newest KitKat. These delicious balls of chocolate and wafer yumminess are great for sharing with family and friends.
KitKat Tablets
Same iconic KitKat with more fingers and a variety of indulgent textures and flavors. Perfect when you next want to share a break with friends and family.
Seasonal KitKat
Enjoy a festive break with KitKat Santa or Easter Bunny – a rich chocolatey center with crunchy wafer pieces.
Looking for product information?
Find product information, nutrition information and purchase locations on your local KitKat website:
KitKat story
1935
The original
KitKat was first launched in the UK with the name 'Chocolate Crisp' - even back then it had the famous four fingers.
1937
Hello KitKat
The now iconic name and brand logo of KitKat first graced our packaging.
1944
The first variation
During the Second World War, KitKats were made using dark chocolate, and the packaging was blue rather than our iconic red.
1958
Birth of the break
The famous 'Have a break, have a KitKat' strapline was first used. It's been with us ever since.
1960
Half the size, all the taste
Now a classic, the first two-finger KitKat is launched.
1999
Introducing KitKat Chunky
The original Chunky is introduced and becomes an instant favorite.
2007
KitKat ice cream
The first KitKat ice cream is launched, providing a perfect break for a sunny day.
2014
Create your own KitKat
The first KitKat Chocolatory is launched in Japan - allowing fans to design their own flavor of KitKat for the ultimate personalized break. Our Australian Chocolatory wasn't far behind.
2016
Cocoa sourced through the Nestlé Cocoa Plan
KitKat becomes the first brand at Nestlé to source all its cocoa from the Nestlé Cocoa Plan following a mass balance approach starting in Europe. The 'mass balance' Rainforest Alliance certification demonstrates that we purchase a volume of certified cocoa equivalent to the volume used in your KitKat.
2018
The Ruby
The KitKat Ruby Chocolate is launched.
2019
A seasonal break
KitKat Christmas breaks are launched, along with KitKat Cacao Fruit.
2021
Deliciously plant-based
The perfect balance of crispy wafer and smooth chocolate, now certified by the Vegan Society.
2024
Enjoy a better break
KitKat is part of an pioneering innovative program helping cocoa-farming families improve farming practices, close the living income gap and reduce child labor risks through our Nestlé income accelerator program.
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