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Three steps and a bake-off: Nestlé launches a new generation of dessert culinary solutions

Nestlé dessert mix products displayed with caramel flan, cheesecake and tiramisu desserts

In brief

  • Nestlé is introducing a new modern cooking range, designed to help consumers prepare delicious desserts in just three simple steps. 
  • Launching first in Brazil and China, the range combines a scalable innovation with locally relevant desserts, including Moça Pudding and Nestlé Tiramisù.
  • An in-house bake-off became the centrepiece of the launch, demonstrating the simplicity of using these products.


As part of its modern cooking growth platform, Nestlé is introducing a new range of dessert culinary solutions. Launching first in Brazil and China, the platform brings together two very different dessert cultures through one innovation platform.

Consumers can create desserts such as pudding, tiramisù, cheesecake and brigadeirão in just three steps and with less than fifteen minutes of active preparation time.

Commenting on the unique product range and the roll out, Stephanie Arnesen, Category Lead - Dairy Culinary Solutions, Food Strategic Business Unit, Nestlé, said, "Modern Cooking is a key growth platform for Nestlé, and the new dessert culinary solutions range shows what that strategy looks like in practice. We are taking one innovation platform, adapting it to local dessert cultures and launching it across multiple markets from the outset. Combining global scale with local relevance is how we continue to grow and innovate. By bringing together our culinary expertise and deep understanding of consumer needs, we are helping consumers create delicious homemade desserts with greater confidence."

The launch comes as Nestlé celebrates 160 years of dessert expertise, marking the next step in the evolution from ingredients to complete solutions.

Nestlé dessert mix products displayed with caramel flan, cheesecake and tiramisu desserts


The ultimate 3-step dessert bake off: Tiramisu, Flan & Cheesecake

Hi. I am chef Elisa and I’m part of the dessert solutions team.

Today we're going to be making really easy three step desserts that are wonderful and you will love it. We have Mota,  Greta and Stephanie.

Hello everyone.

My name is Stephanie. I'm Brazilian, and today we're going to prepare a very famous dish in Brazil, the Pudim de Leite - flan.
Ciao a tutti.

My name is Greta and I'm Italian. And today I'm making the Nestlé tiramisu in three steps.

Let's see how it goes.

Hello, I'm Mota, and I'm going to try to do something I've never done before. I'm a little bit of a rookie at it, but after today, I'll be an expert in making cheesecake. And of course, I'll be supervising.

Guys, are you ready?

No...Yes!

To prepare this recipe, I would need the Moça pudim in three steps. So that's the base and that's the product.

For the caramel sauce, I will need the sugar. And then I would like to include a bit of fruits. I'm making the Nestlé tiramisu in three steps. So there are actually very few ingredients.

Ten ladyfinger biscuits, a bit of cocoa powder, coffee, and of course the base.

So I've got the cheesecake base with me from Nestlé.

Some butter, lemon, egg, cookies, flour.

My role in this innovation was to always start standardizing the recipes. So we get the flan of the cheesecake. And then we see the real taste, how the people would do it at home. And then we try to replicate that with our easy solutions.

The challenge facing the team was not just developing the product. It was explaining it. The answer was an in-house bake-off. Rather than relying on a traditional product demonstration, Nestlé colleagues demonstrated the simplicity of the three-step concept.

The launch will also be supported through social and digital content, local influencer led brand communities, e-retail, sampling and point-of-sale communication.
 

Key facts:

  • Consumer opportunity: 84% of consumers say they would bake more often if it were easier. (Sources- Kantar 2025, U&A Sweet 2025, Category Plus Nov 2024)
  • Category opportunity: CHF 98 billion ready-to-prepare sweet segment. (Sources: Euromonitor and Global Data)
  • Consumer testing: Trial scores of 120 (Pudding), 138 (Cheesecake) and 137 (Tiramisù), compared with an Ipsos action benchmark of 115
  • Brazil launch portfolio: Moça Pudding, Moça Brigadeirão
  • China launch portfolio: Nestlé Tiramisù, Nestlé Cheesecake
     



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