Apply and explain nutrition information on packs, at point-of-sale and online
Providing nutritional information
The information we provide about our foods and beverages should support consumers to make healthier choices.
Why it matters
We have a responsibility to communicate about our foods and beverages, including the ingredients they contain and their nutritional value, in an easy-to-understand way so that consumers can make informed choices. With the growing use and capabilities of mobile devices, we’re able to share more information online and aren’t limited by the space available on our packaging.
We want to help individuals and families eat well, and one of the best ways to do that is to be clear and transparent about what’s in our products. We promote our products, the ingredients they contain and their nutritional value in an easy-to-understand way.
What we are doing
We are providing clear, science-based nutritional information on-pack.
Continue providing detailed product nutrition facts with daily value percentages, ingredients and allergens, and add special diet information, nutrition labeling explanations and healthy eating tips on all our relevant packs, as well as on our websites and e-retailer sites, to better enable informed choices.
Our result: 87.2% of our relevant products have GDA-based labels and 95.6% of our products sold worldwide display the Nestlé Nutritional Compass®.
Our result: 73.7% of relevant foods and beverages designed for children carry GDA-based labels.
Improving and extending additional information online
Consumers are demanding more nutritional information, but with limited space on-pack, we provide that detail through corporate websites, brand sites and e-commerce platforms. We are now reviewing the main online internal platforms for providing nutrition information and reshaping the main initiatives, and will report back on progress in a future report.
To support consumers, we have developed a more coherent strategy to expand our online nutrition advice to reach more people, especially parents. Our joint venture with General Mills, Cereal Partners Worldwide, has launched a digital platform to help consumers create balanced breakfasts, and in the Philippines, Bear Brand provides online education and advice on good nutrition.
Providing online information
We liaise with governments and industry associations to improve the availability of nutrition information to consumers. In the United States, Nestlé has joined the SmartLabel® transparency initiative, providing online information about nutrition, ingredients and allergens for around 87.2% of its applicable portfolio.