Launch more foods and beverages that are nutritious, especially for mothers-to-be, new mothers, and infants and children
Launching more nutritious products
We’re creating healthier new products and making our existing products healthier.
Why it matters
Nestlé was founded on a promise: to deliver nutritious food to those who need it. Today, that spirit is reflected in our goal to transform our recipes, making it easy for mothers and children around the world to consume healthy, affordable and tasty foods and beverages.
We’re transforming our recipes to make it easier for mothers and children to eat healthy, affordable and tasty foods and beverages. At the same time, we’re acquiring new brands and launching new products that meet the growing consumer demand for nutritious products.
What we are doing
We’re working to deliver nutritious foods and beverages.
In both developed and developing countries, design and launch foods and beverages that address the daily nutritional needs and key nutritional gaps of infants, children up to age 12, new mothers and mothers-to-be.
Our result: Over 1300 new products were launched in 2018 addressing specific nutritional needs and gaps of babies, children, expecting women or new mothers.
How we make our products tastier, healthier and more affordable
We designed the Nestlé Nutritional Profiling System (NNPS) to help us understand the nutritional value of our foods and beverages. It’s based on sound nutrition science and public health recommendations. Our goal is to transform our recipes to be healthier and tastier.
The system works by looking at where the product fits into an overall diet, what public health issues might be relevant, whether people are likely to eat large amounts (such as cookies), and what typical serving sizes will look like.
Using this, we’re able to create high-quality products with an understanding of their nutritional impact.
Welcoming Terrafertil natural foods to the Nestlé family
In September 2018, we were excited to acquire a majority stake in Terrafertil. Terrafertil, and its flagship brand ‘NATURE'S HEART®’, is recognized for its wide portfolio of natural products. It is a large buyer of goldenberries (Physalis), an Andean superfood high in vitamins and antioxidants. With consumers increasingly interested in natural, organic and healthy foods, we aim to play a leading role in making these foods easily accessible.
Founded in 2005 to share unique products from Latin America, Terrafertil is now present in markets all over the world. Two of the brand’s founding brothers responded to the acquisition by saying:
Becoming part of the Nestlé group is like a match made in superfood heaven… We will combine forces to expand the positive impact we have on the communities and ecosystems where we operate.David and Raul Bermeo, founders, Terrafertil
Launching organic versions of family-favorite breakfast cereals
We want to make it easier for individuals and families to make healthy choices with the brands they love. In September 2018, we launched organic versions of family-favorite Nestlé breakfast cereal brands Chocapic, Nesquik and Cheerios.
The range is made with the same high-quality ingredients you would expect from a Nestlé breakfast cereal, and officially certified organic. Similar to their conventional versions, the new organic variants contain whole grain as the number one ingredient and are free from artificial colors and preservatives.
Garden Gourmet is our new brand for plant-based foods
Around the world, consumers are increasingly looking to eat more plant-based foods. Many are switching to a vegetarian or vegan diet, and others are becoming ‘flexitarians’, eating less meat and more plant-based proteins.
To meet this demand, we launched a new food brand in the UK in May 2018: Garden Gourmet, which offers a range of 12 plant-based meat alternatives. Created by a team of Nestlé chefs and nutritionists, Garden Gourmet‘s range includes meat-free burgers and mince and chicken-style pieces, as well as quinoa, broccoli bakes and bright beetroot falafel.
We find that people want to enjoy a healthier diet and try to eat less meat, but they are sometimes disappointed with the taste. We’ve been working hard to offer something different to consumers and have developed a versatile range of delicious meat-free products packed with flavor to make sure there is no need to compromise on taste ever again.We believe that vegetarian cooking is more than just cooking vegetables; it’s about new tastes, flavors and an exciting experience, as well as leading a healthy and sustainable lifestyle.Paula Jordan, Managing Director, Food Division, Nestlé UK
All of these products are made without artificial flavors or preservatives, and they meet the salt targets recommended by government. Additionally, none are high in salt, sugar, fat or saturated fat.
We have also created meat-free options within established brands, with Lean Cuisine now offering plant-based options like Sicilian-Style Pesto with Lentil Pasta and Coffee-Mate’s plant-based creamers. Häagen-Dazs has also launched a vegan ice cream line.